Community: the driving force behind Mexican projects

by | Dec 15, 2025

Mexico has always been synonymous with community. From the tianguis, where stories are exchanged along with products, to the patron saint festivals where everyone works together to make the celebration possible, the spirit of unity is present in every corner of the country. It is a force that spans generations, connects cultures, and transforms differences into bonds.

That same collective energy is also reflected in the world of entrepreneurship. Every business, every project, or idea that stands out in Mexico has behind it a network of people who believe in, support, and share a common vision. The community is not just part of the environment; it is the heart that brings projects to life.

Where success begins: in community

In Mexico, projects that transcend rarely arise individually. Many of them are born from conversations, collaborations, and a shared desire to improve the environment. When an entrepreneur listens to their community, they better understand its needs and can offer solutions that are closer to the reality of their audience.

That authentic connection creates something stronger than a business relationship: it builds a shared story. Brands that inspire trust do so not only because of the quality of their products, but because they represent values that people identify with.

That’s why creating community is not a marketing strategy, but a form of sustainable growth. When people feel part of something, they promote it, recommend it, and defend it. And that is the basis of many of the success stories that are currently setting trends in Mexican entrepreneurship.

The Mexican community goes digital

The collaborative spirit that once existed in markets and around family tables has now also moved to the digital environment. Social media has become the new public square, where Mexicans meet, share opinions, learn, and create together.

According to Statista, in 2025 Mexico surpassed 114 million active social media users, with more than 90% checking their accounts daily. On average, each person spends 192 minutes a day on these platforms, demonstrating the level of connection that exists between users.

The most widely used networks in the country are WhatsApp (92.6%), Facebook (91.6%), Instagram (80.6%), and TikTok (78.6%), followed by Messenger and X (formerly Twitter).

Although the reasons for using them vary, the main one remains keeping in touch with friends and family. Entertainment, following content creators, and interest in topics such as music, movies, or comedy are also part of Mexicans’ digital daily lives.

In other words, we continue to build community, only now the meeting spaces are virtual. The sense of belonging remains the same, but technology allows those connections to reach new dimensions.

Entrepreneurs who find strength in the collective

Social media is not only used to share content, it has also become a key tool for the growth of entrepreneurs. Today, thousands of small businesses find in their digital communities a way to connect directly with their customers, learn from them, and improve their products.

According to GoDaddy’s 2025 Global Entrepreneurship Survey, 41% of Mexican small businesses operate primarily through social media. In addition, 82% of entrepreneurs consider social media to be fundamental to their sales strategy, and more than half (53%) rate it as very important.

But what is most revealing is that 63% of small business owners use it to learn. They seek advice, strategies, and experiences from other entrepreneurs, even more so than books, blogs, or artificial intelligence tools. This trend shows that the Mexican digital community not only consumes information, but also shares it, teaches, and multiplies knowledge.

Thus, what used to happen in workshops, fairs, or face-to-face meetings now happens in groups, forums, and chats. Learning, collaboration, and innovation are still alive, only now they travel through screens that connect people across the country.

Connect with purpose: identity and belonging

In a digital environment where millions of voices compete for attention, the real challenge for entrepreneurs is no longer just being present, but being recognizable and authentic.

The GoDaddy study also reveals that 63% of entrepreneurs feel the need to find better ways to reach the right audience. It’s not just about appearing in the feed, but about building real connections with those who identify with the brand.

In this sense, digital identity plays a fundamental role. Having a .MX domain not only conveys professionalism, but also reinforces the connection with the local community. It’s a clear way of saying “this project is Mexican and made for Mexico.”

The .MX domain acts as a reliable, easy-to-remember calling card with significant symbolic value. It represents belonging, pride, and credibility. In an environment where trust is everything, a domain with national identity becomes a tool for uniting digital communities and strengthening the online presence of any venture.

Webzi and MX Domains: technology that drives Mexican communities

In an environment where digital connections have become the new meeting point, having technological allies who share the same community vision makes all the difference. Webzi is a comprehensive web platform designed for entrepreneurs, SMEs, and large companies in Mexico, which has built its track record on a fundamental principle: success is achieved together.

With more than 3 million emails processed and 400 million annual visitors to its clients’ websites, Webzi has positioned itself as a reliable pillar for those seeking to bring their projects to the digital world quickly, securely, and flexibly. But beyond infrastructure, its essence lies in collaboration, integrity, and teamwork, values that reflect the spirit of Mexican communities that drive ideas and businesses every day.

Through its collaboration with Dominios MX, Webzi has become a strategic ally for entrepreneurs who want to build a solid online identity. Having your own website and a .MX domain not only professionalizes a project, it also connects it to its origins, its people, and the history it represents.

Webzi understands that companies are not just made up of numbers, but of people. That is why its mission is clear: to bring your business to the Internet and do so in an accessible, human way that is aligned with what drives Mexico: community. With ready-to-use web tools, professional email, and cloud services prepared for growth, they offer the necessary support so that any Mexican venture can expand without losing its essence.

What really drives Mexico

Beyond technology or investment, what really drives projects in Mexico is people. People who believe, who support, and who make it possible for an idea to grow. Because what unites us does not depend on location, but on the purpose we share.

When a Mexican community decides to unite around an idea, it not only creates a business, it creates a shared story that reflects who we are and where we want to go. In Mexico, community remains the most powerful ingredient for transforming an idea into a movement and a project into a legacy.

Don't be left behind!

The next step is to register your .MX domain