15th Meeting, August 28, 2024

Venue: Escuela de Gobierno y Transformación Pública del Tecnológico de Monterrey, (Ciudad de México) Advisory Committee attendees: Alejandro Pisanty, Catedrático de la UNAM Valerio Torres, Director de Desarrollo Tecnológico en Telmex Agustín Rios, Fundador Ríos...

14th Meeting, March 14, 2023

Venue: Hotel Royalton CHIC Cancún Resort, Cancún, México Advisory Committee attendees: Alejandro Martínez, Coordinador de Telecomunicaciones y Redes U de G David Treviño, Co-Fundador CITI Consultores Carles Abarca, VP de Transformación Digital TEC de Monterrey Lina...

How to protect your customer data on your online store

How to protect your customer data on your online store

Find out how to protect your customer data and build a secure and reliable online store Your customer data is one of the most important tools in your e-business. However, with the increase of cyber threats, ensuring the security and privacy of this information is...

What is affiliate marketing and how does it boost my business?

What is affiliate marketing and how does it boost my business?

How to boost your business through affiliate marketing Affiliate marketing is one of the most effective strategies to generate passive income online and attract customers to your business without having to invest large amounts of money in direct advertising. If you...

35th anniversary of .mx domains

In Mexico the dream of connecting to a global network began in the mid 80s when a group of entrepreneurs from the Tecnológico de Monterrey connected a computer to the network for the first time in the country. This led several months later to the Tecnológico de...

How to use webinars to capture quality leads

How to use webinars to capture quality leads

Discover how to use webinars to turn your attendees into loyal customers Webinars have become a key tool for capturing quality leads. They allow you to connect with a wider audience, while providing a space to educate, interact and build trust. If you are an...

What is engagement? keys to make your networks grow

What is engagement? keys to make your networks grow

Engagement as an engine of growth for your business Success on social networks is not only measured by the number of followers you have, but by the level of engagement you achieve with your audience. But what exactly is engagement and how can you improve it to grow...

The power of AI in sales: how to use it to your advantage?

The power of AI in sales: how to use it to your advantage?

Artificial intelligence (AI) is revolutionizing many industries, and sales is no exception. In today's world of sales, competition is fierce, consumers are more demanding than ever, so any tool that improves results is welcome. In this sense, AI presents itself as a...

Marketing strategies for SMEs: take your business to the next level

Marketing strategies for SMEs: take your business to the next level

10 Marketing Tips for SMEs Today, small and medium-sized businesses (SMBs) face unique challenges, especially when it comes to standing out from their larger competitors. However, with the right marketing strategies, even the smallest businesses can increase their...