5 artificial intelligence applications that every entrepreneur should know about
How AI can help your business Artificial intelligence (AI) has become a fundamental, almost indispensable, tool for optimizing processes, saving time and improving decision-making accuracy in any business. AI applications allow you to automate repetitive tasks,...
The 5 most common mistakes in online advertising and how to avoid them
How to avoid the most common mistakes in online advertising Online advertising is essential for any business that wants to grow. However, making mistakes in the planning and execution of these campaigns can lead to significant losses and results far below...
How to take advantage of market trends to innovate in your business
The competitive advantage: how to identify and leverage market trends Businesses need to adapt quickly to change to stay relevant - in other words, only businesses that adapt can survive. Identifying and capitalizing on emerging market trends not only helps you stay...
Cloud Computing: advantages and challenges for SMBs
Find out how cloud computing can transform your SME Cloud computing has established itself as a fundamental tool, especially for businesses of all sizes. Small and medium-sized enterprises (SMEs) can have enormous benefits by adopting this technology. However, like...
How to leverage customer reviews and testimonials in your marketing strategy
7 tips to leverage customer reviews and testimonials in your marketing strategy Customer reviews can be your best ally if you want to increase your sales. Many buyers check product reviews before deciding whether or not to buy a product. That is why today, we will...
15th Meeting, August 28, 2024
Venue: Escuela de Gobierno y Transformación Pública del Tecnológico de Monterrey, (Ciudad de México) Advisory Committee attendees: Alejandro Pisanty, Catedrático de la UNAM Valerio Torres, Director de Desarrollo Tecnológico en Telmex Agustín Rios, Fundador Ríos...
14th Meeting, March 14, 2023
Venue: Hotel Royalton CHIC Cancún Resort, Cancún, México Advisory Committee attendees: Alejandro Martínez, Coordinador de Telecomunicaciones y Redes U de G David Treviño, Co-Fundador CITI Consultores Carles Abarca, VP de Transformación Digital TEC de Monterrey Lina...
How to protect your customer data on your online store
Find out how to protect your customer data and build a secure and reliable online store Your customer data is one of the most important tools in your e-business. However, with the increase of cyber threats, ensuring the security and privacy of this information is...
What is affiliate marketing and how does it boost my business?
How to boost your business through affiliate marketing Affiliate marketing is one of the most effective strategies to generate passive income online and attract customers to your business without having to invest large amounts of money in direct advertising. If you...
35th anniversary of .mx domains
In Mexico the dream of connecting to a global network began in the mid 80s when a group of entrepreneurs from the Tecnológico de Monterrey connected a computer to the network for the first time in the country. This led several months later to the Tecnológico de...